The vision of the Digital Business Study Program at Universitas Raharja is
“Sustainable education that produces expert Startupreneurs in the field of digital business.”
This vision can be unpacked as follows:
Sustainable education demonstrates the program’s commitment to providing learning that does not end with graduation but evolves with the times and technology. This approach aligns with the United Nations’ Sustainable Development Goal 4 (SDG4), which emphasizes quality education and lifelong learning opportunities for all. Producing Startupreneurs highlights the primary aim of this study program, which is to create individuals equipped not only with business knowledge but also with the technological entrepreneurial skills (technopreneurship) necessary to start and manage startups. The term “Startupreneur” combines “startup” and “entrepreneur,” reflecting a focus on innovation and new business creation🚀. Experts in digital business underscores that graduates of this program possess specialized skills to handle challenges and capitalize on opportunities in the digital era, including a deep understanding of technology, digital strategies, and relevant business models in this sector🌟.
Furthermore, regarding the connection of this vision to SDG4 and government policies, this vision directly supports the sustainable development agenda promoted by the UN and adopted through Bappenas in Indonesia. Here, sustainable education is not just about improving educational quality but also about its relevance to the future needs of industry and society🌟. Thus, the Digital Business Study Program at Universitas Raharja contributes to achieving the SDGs by preparing a generation capable of adapting to and contributing to the rapidly growing digital economy🚀.
Additionally, this vision aligns with the Faculty of Economics and Business at Universitas Raharja's vision to become a provider of higher education in Economics, Management, Business, and Accounting that is high-quality, integrity-driven, and globally competitive by 2039.
The term high-quality emphasizes high educational standards, integrity-driven refers to the moral and ethical values upheld, and globally competitive shows the determination to produce graduates who can compete not only domestically but also on the global stage. Therefore, the vision of the Digital Business Study Program is an integral part of the broader faculty vision to create an educational ecosystem that supports business creation, digital innovation, and entrepreneurship through technology utilization.
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